RIZA, Syahrul Syaiful; DJUNAEDI, Djunaedi; UTAMI, Sasi; SUSTIYATIK, Enni. ANALYSIS OF THE EFFECT OF PRICE, LOCATION, STORE ATMOSPHERE, AND WORD OF MOUTH ON PURCHASING DECISIONS: A STUDY AT WARUNG GUNUNG (WAGU) KEDIRI. The Journal of Emergent Economics Sustainability, [S. l.], v. 1, n. 1, p. 42–51, 2025. Disponível em: https://jurnal.unikchers.com/jees/article/view/23. Acesso em: 15 feb. 2026.